🔒 Your Data, Your Rights
betmly is committed to handling your personal data responsibly, transparently, and securely. This Privacy Policy explains what information we collect from you, why we collect it, how we use and protect it, who we may share it with, and what rights you hold over your own data. If you have questions about any part of this policy, our support team is available 24/7.
betmly does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes — ever. Your information is used solely to operate, improve, and secure your account.
All data transmitted between your device and the betmly platform is protected by bank-grade 256-bit SSL encryption. Your personal and payment information is secured in transit at all times.
You have the right to access, correct, export, or request deletion of your personal data at any time. Submit a request via live chat or email and we will respond within the timeframe required by applicable law.
We only collect personal data that is necessary for operating your account, processing transactions, meeting KYC obligations, and providing customer support. We do not collect data beyond what is reasonably required.
Cookies are used to maintain session state, remember your preferences, and analyse aggregated site performance. You can control cookie preferences via your browser settings. No advertising trackers are embedded without your knowledge.
betmly processes personal data in accordance with applicable data protection legislation and our regulatory licence obligations. This includes data handling requirements relevant to our Malaysian player base and international compliance standards.
This Privacy Policy ("Policy") is issued by betmly ("we", "us", "our", "the Platform"), the operator of the online sports betting and casino platform accessible at https://betmly.cam. It sets out in full how betmly collects, processes, stores, shares, and protects the personal data of individuals who visit, register on, or otherwise interact with the betmly Platform ("you", "the User", "the Player").
betmly takes your privacy seriously. We are committed to handling personal data with transparency, integrity, and respect for individual rights. This Policy has been drafted to provide you with clear, accessible information about our data practices — written in plain English, not buried in impenetrable legal language.
This Policy applies to all personal data processed in connection with your use of the betmly Platform, including data collected at account registration, during ongoing account activity, through our customer support channels, and via cookies and analytics tools on our website.
This Privacy Policy should be read alongside our Terms & Conditions and Responsible Gambling Policy, which together form the complete agreement governing your relationship with betmly.
The following definitions apply throughout this Privacy Policy:
| Term | Meaning |
|---|---|
| "Personal Data" | Any information that identifies, or can reasonably be used to identify, a natural person — including name, contact details, device identifiers, transaction records, and account activity. |
| "Processing" | Any operation performed on personal data — including collection, storage, use, disclosure, transfer, and deletion. |
| "Data Controller" | The entity that determines the purposes and means of processing personal data. For the purposes of this Policy, betmly is the Data Controller in respect of all Player personal data. |
| "Data Processor" | A third-party entity that processes personal data on behalf of the Data Controller under a contractual data processing agreement. |
| "Consent" | A freely given, specific, informed, and unambiguous indication of the Player's agreement to the processing of their personal data for a stated purpose. |
| "KYC" | Know Your Customer — the identity and address verification process required under regulatory and anti-money laundering compliance obligations. |
| "Cookies" | Small text files placed on a User's device by the Platform to store session information, preferences, and usage analytics. |
betmly collects personal data from you directly, automatically, and in certain limited cases from third-party sources. The categories of personal data we collect are as follows:
In limited circumstances, betmly may receive personal data about you from third-party sources, including: payment processing partners (to verify transaction status), identity verification service providers (to support KYC processing), fraud detection and anti-money laundering screening services, and regulatory or law enforcement authorities where we are required by law to receive or disclose information.
betmly uses your personal data for the following specific, lawful purposes. We do not use your data for any purpose incompatible with those stated below without first seeking your consent.
| Purpose | Description |
|---|---|
| Account Management | Creating, maintaining, and operating your Account — including authentication, profile management, and account security monitoring. |
| Transaction Processing | Processing deposits and withdrawals via all supported Malaysian payment methods, including Touch 'n Go eWallet, DuitNow, FPX, Maybank, CIMB, and USDT TRC20. |
| KYC & Compliance | Verifying your identity and address to meet our regulatory, anti-money laundering, and know-your-customer obligations. |
| Customer Support | Responding to your queries, resolving disputes, processing complaints, and delivering effective customer service through live chat and email channels. |
| Fraud Prevention | Detecting, investigating, and preventing fraudulent account activity, bonus abuse, money laundering, and other prohibited conduct. |
| Responsible Gambling | Monitoring for signs of problem gambling behaviour, actioning self-exclusion and deposit limit requests, and providing responsible gambling support in accordance with our Responsible Gambling Policy. |
| Platform Improvement | Analysing aggregated usage data to improve Platform performance, game offerings, user experience, and technical infrastructure. |
| Legal Obligations | Complying with applicable laws, regulatory requirements, court orders, and requests from competent authorities. |
| Communications | Sending you important account notifications, transaction confirmations, security alerts, and promotional communications (where you have opted in to receive marketing messages). |
betmly processes your personal data on one or more of the following legal bases:
betmly does not sell, rent, or trade your personal data. We share personal data with third parties only to the extent necessary for the lawful purposes described in this Policy, and only with parties that are subject to appropriate data protection obligations.
The categories of third parties with whom we may share personal data are:
All third-party Data Processors engaged by betmly are required to process personal data only in accordance with our documented instructions and to implement appropriate technical and organisational security measures.
betmly retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law and regulatory obligations. The following retention principles apply:
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in a manner that prevents reconstruction of the original data.
betmly implements a comprehensive programme of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, loss, or destruction. Key security measures include:
While betmly implements robust technical security measures, no internet-based platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your own login credentials and for ensuring your device is secure. Never share your password with anyone, including betmly support staff.
betmly uses cookies and similar tracking technologies on the Platform for the purposes described below. Cookies are small text files stored on your device by your web browser when you visit the Platform.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Essential for Platform operation — maintaining your logged-in session, remembering your language and currency preferences, and enabling core transactional functions. | Session |
| Performance / Analytics | Aggregate, anonymised data about how users interact with the Platform — page load times, navigation paths, error occurrences. Used to improve Platform performance. | Up to 12 months |
| Functional | Remembering your display preferences, game category filters, and responsible gambling settings between sessions. | Up to 12 months |
| Security | Supporting fraud detection and bot mitigation — analysing request patterns to distinguish legitimate user activity from automated access attempts. | Session |
You can control cookie settings through your browser's privacy or settings menu. Most modern browsers allow you to view, delete, or block cookies selectively. Please note that disabling strictly necessary cookies may prevent certain Platform features from functioning correctly, including maintaining your logged-in session.
Subject to applicable law, you hold the following rights in respect of your personal data processed by betmly. To exercise any of these rights, contact our support team via live chat or at [email protected]. We will acknowledge your request promptly and respond within the timeframe required by applicable data protection law.
You have the right to request a copy of all personal data we hold about you — including account information, transaction history, KYC records, and support communications. We will provide this information in a clear, portable format.
If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. You can update many details directly in your Account profile settings, or contact support for changes that require verification.
You may request the deletion of your personal data where it is no longer necessary for the purposes for which it was collected, or where you withdraw consent and no other legal basis applies. Please note that certain data must be retained for the minimum periods required by anti-money laundering and financial regulations, regardless of deletion requests.
You may request that we restrict how we use your personal data — for example, while a dispute is being resolved, or where you contest the accuracy of data we hold. During a restriction period, we will continue to store the data but will not process it for other purposes without your consent.
Where processing is based on your consent or on a contractual basis and is carried out by automated means, you have the right to receive a machine-readable copy of your personal data for transfer to another service provider.
You have the right to object to processing based on legitimate interests, including profiling, where your individual circumstances warrant an override of betmly's stated legitimate purpose. You may also object at any time to the processing of your personal data for direct marketing purposes.
Where processing is based on your consent — primarily marketing communications — you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing that occurred prior to the withdrawal.
The betmly Platform is strictly intended for individuals who are at least 21 years of age. We do not knowingly collect personal data from individuals under the age of 21. Persons under 21 are not permitted to register an Account, access betting or gaming features, or engage with any part of the Platform intended for registered users.
betmly performs age verification as part of the account registration process and enforces date-of-birth verification through KYC documentation. Where we discover that personal data has been collected from a person under the age of 21, we will promptly delete that data, close the associated Account, and return any deposited funds to the payment method of origin.
If you believe that a minor may have registered on the betmly Platform using falsified identity information, please notify us immediately at [email protected]. We will investigate and act promptly.
betmly primarily serves players in Malaysia and processes most personal data within or through services accessible in the regions relevant to our operations. In some cases, personal data may be transferred to and processed by third-party service providers located outside Malaysia — for example, cloud infrastructure providers, KYC verification partners, or fraud screening tools operated from other jurisdictions.
Where such international transfers occur, betmly ensures that appropriate safeguards are in place to protect the transferred personal data to a standard equivalent to that required under applicable data protection law. Safeguards used may include contractual data processing agreements incorporating standard data protection clauses, and engagement only with service providers that maintain internationally recognised security certifications.
betmly reserves the right to update, revise, or replace this Privacy Policy at any time to reflect changes in our data practices, applicable law, or regulatory requirements. When material changes are made, we will update the "Last Updated" date at the top of this Policy and, where appropriate, notify registered Players via email or an in-platform notification.
Your continued use of the betmly Platform following the publication of a revised Privacy Policy constitutes your acknowledgement of the updated terms. We recommend reviewing this Policy periodically to stay informed about how we handle your personal data.
If you have any questions, concerns, or requests relating to this Privacy Policy or how betmly processes your personal data, please reach out to us through any of the following channels:
This Privacy Policy was last reviewed and updated on 1 January 2026.
For all data subject requests — access, rectification, erasure, or portability — please include "Data Privacy Request" in your email subject line and provide your registered Account username to help us locate your records promptly.
betmly is built on transparency, security, and respect for your personal data. Now that you've read our Privacy Policy, explore the rest of our platform with full confidence that your information is in safe hands.
Have a data privacy question? Contact our support team anytime via live chat. For platform rules, see our Terms & Conditions. For responsible gambling tools and support, visit our Responsible Gambling page.